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Your 2025 SMB marketing calendars are here!

January 14, 2025

Keep reading to find out how to download a tailored 2025 TikTok marketing calendar for your region.

2025 calendars

From Valentine's Day to Summer Holidays, Black Friday and more, there are multiple seasonal moments for every business to get behind. With so many important dates, it can be overwhelming to know where to start or what to plan for next. But good news: to jump start your strategy, we've created a marketing planner with key cultural moments and dates to align your brand to, whether your goal is driving awareness, consideration, or sales.


We want to give you the most relevant tools and easy-to-implement advice so that you can choose which key moments to prioritize for your marketing strategy in 2025. That's why we've decided to not only make a bespoke calendar for each major region across North America, Europe and the Middle East, but we've also added some top tips for making the most out of TikTok year round. 


To download the translated calendar for your country, simply click on the 'download now' button beside the calendar you want and fill in a quick registration form. Then all you have to do is start planning your 2025 on TikTok!




Limited Period Offer: Spend $100, Get $100 | Spend $500, Get $500 | Spend $1500, Get $1500 + 1-to-1 Expert Support

Terms & Conditions:
  1. To activate this offer, launch your TikTok ad campaign and spend according to the above mentioned tiers within 30 days from registration. Based on your advertising spend, only one of the offer tiers will be applied to your account and you can not use the free credits to avail the next tier.
  2. New registered advertisers are eligible for the offer if they fulfill the following criteria:
    1. The registered advertisers have a self-serve SMB account
    2. The new advertising account is not an Agency/Business Center created account or a TikTok Shop account
    3. Only one new advertising account under one new TikTok For Business account is eligible for this offer.
    4. Multiple advertising accounts under one TikTok For Business account, or a TikTok For Business account with an existing active advertising account are not eligible for this offer.
  3. Provided all eligibility checks are met, credit will be applied to your TikTok For Business account within 7 days - after you cross the highest spend threshold or after the spend accumulation period of 30 days.
  4. If the advertising credit is not fully utilized, it shall automatically expire by 2023/12/31.
  5. You can avail onboarding support after you setup your payment profile and get your account approved.
  6. This offer is contingent upon the advertising account being in compliance with all TikTok advertising policies and general TikTok Coupon Terms.
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