Alex Cattoni

Imagine you're at a dinner party and everyone is talking about the latest marketing trends. Suddenly, someone chimes in with a brilliant new perspective, sparking a lively discussion. That is a thought leader. These industry experts aren't afraid to share their knowledge and challenge the status quo. They're the go-to people for insights, and their ideas shape the future of their field. Want to join them? Here's how: ✅ Find your niche & become an expert ✅ Share valuable content consistently ✅ Engage with your audience (build a community!) ✅ Be authentic - let your personality shine! Bonus: Check out Marie Forleo. #thoughtleader #personalbranding #digitalgrowth

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Canada’s e-commerce scene is stronger than you think—and creative is still the #1 challenge holding brands back. Here’s what I learned at #EcomNorth that every DTC brand needs to know. 1. Canada’s E-commerce Resilience Canada is a lot more resilient than most people think. While the US often dominates the e-commerce conversation, I'm incredibly bullish on Canadian brands. It's exciting to see so many Canadians stepping into the DTC space and investing in their growth. The energy and commitment at this conference were inspiring. 2. Creative is Still a Major Hurdle Creative continues to be a massive challenge for brands. Everyone knows it’s crucial for paid social growth, but many still struggle with how to generate creative at scale that delivers ROI. James Zhao at No Growth (www.nogrowth.ca) gave an incredible presentation on their approach to creative, and tailors their services to lead with video creative while offering media buying as a secondary service. It’s a smart edge for scaling in 2024 and beyond. 3. Aaron Spivak is a beast Aaron was the first speaker, and he set the tone. His story of coming from nothing, failing repeatedly, and eventually achieving his goals was truly inspiring. What stood out was his mindset: "If someone else can do it, I can do it too." That level of confidence is exactly what brand owners need to generate ideas and push their creative boundaries. Brands are lucky he didn’t pick another category to dominate lol Thanks for putting on a great event! Looking forward to seeing everyone next year.

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How To Choose a Shopify Plan? ⠀ Shopify is a leading ecommerce platform that lets you launch an online store in almost no time. With a free 3-day trial and just $1 for the first month, it's easy to get started. But Shopify doesn't offer a forever free plan, so choosing the right plan afterward can be trickню Let's simplify it! ⠀ Here are 5 Shopify Plan Options: ⠀ 1️⃣ Shopify Starter ($5/month) - Perfect for selling on social media like Instagram and Facebook without having an ecommerce site.  2️⃣ Shopify Basic ($39/month) - Provides a complete online store setup with essential features, customizable templates, and tools for new entrepreneurs. 3️⃣ Shopify Standard ($105/month) - Offers more staff accounts and enhanced reporting. 4️⃣ Shopify Advanced ($399/month) - Built for growing businesses with high transaction volumes and complex needs, like third-party shipping and custom reporting. 5️⃣ Shopify Plus (stars at $2,300/month) - Built for high-volume sales, this plan includes unlimited staff accounts, dedicated support, custom checkout, and multi-store management. ⠀ 💼 Who's Each Plan For? ⠀ • Starter: Ideal for influencers or creators selling only on social media. • Basic: A solid choice for starting businesses like solo entrepreneurs or small teams looking for a basic ecommerce site. • Standard: For scaling businesses that need more advanced sales insights. • Advanced: Best for high-volume sellers managing multiple markets. • Plus: Enterprise-level plan for large brands with complex ecommerce requirements. ⠀ 🔍 Things to Remember: ⠀ • Transaction Fees: Lower rates are available with higher plans, especially if you use Shopify Payments. • Custom Domain: Custom domain fees are added if you opt for a personal URL to give your store a professional edge. • Apps: Many Shopify apps enhancing your store's functionality come at subscription fees. • Monthly vs. Annual Billing: Annual plan helps save 25%, perfect for long-term users! ⠀ To learn more about Shopify plans and their features, visit our blog post at https://lnkd.in/dMQpV8mc.   ⠀⠀ #scrumlaunch #software #softwaredeveloper #softwarecompany #webdevelopment #mobiledevelopment #graphicdesign #startupbusiness #startupsupport #ai #software

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Unveil the blueprint for a thriving Shopify venture in our latest eBook: "Your Ultimate Guide to Launching a Successful Shopify Business." Here's a glimpse: - Setting up your Shopify store with precision. - Navigating payment gateways and shipping strategies. - Mastering marketing tactics for boosted sales and brand recognition. - Elevating SEO and refining customer experience. - Essential Shopify apps, including Consentmo for compliance. - Preparing for a triumphant store launch and effective promotion. Embark on your e-commerce adventure armed with our comprehensive guide! Link to the eBook in the first comment.

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🚀 Why Shopify is the Game-Changer for Your Business? 🛍️Looking to scale your e-commerce business? Shopify provides everything you need to succeed, from store customization to advanced marketing tools. 🌟 ✨ Fully customize your store's design for a unique brand experience. ✨ Manage customer data and build stronger customer relationships. ✨ Use powerful SEO, ads, and marketing strategies to drive traffic. ✨ Invest in your growth with Shopify’s integrated solutions for long-term success. Start maximizing your online sales today! 🚀 & Comment down your views! 👇 #ShopifySuccess #EcommerceTools #ShopifyBusiness #DigitalStore #SEOforBusiness #ShopifyGrowth #OnlineBusiness #BrandCustomization #MarketingMadeEasy #CustomerInsights #BusinessInvestment #EcommerceMarketing #OnlineSales #ShopifySolutions #DorrPrint

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In this episode of UpYourStack Podcast, I chat with Maddie Bell from Scheduler AI. She’s tackling the challenge of "Speed to Lead." It's all about quickly responding to new leads, as the likelihood of converting them into customers decreases the longer you wait to engage with them. Responding promptly demonstrates attentiveness and increases the chances of securing the lead. Now, imagine having an AI agent that handles this for you! Here are some highlights from our chat: AI-Driven Availability Matching: Scheduler AI intelligently matches meeting times based on participants' availability, reducing back-and-forth emails and accelerating the scheduling process. This leads to a more efficient workflow and timely meetings. Customizable Meeting Types and Templates: Scheduler AI offers customizable meeting types and templates, allowing teams to tailor the scheduling experience to different customer needs and scenarios, ensuring every interaction is relevant and personalized. Analytics and Reporting: Scheduler AI provides detailed analytics and reporting on scheduling activities. These insights help RevOps leaders understand meeting patterns, identify bottlenecks, and make data-driven decisions to improve overall efficiency. Enhanced Customer Experience: Scheduler AI enhances the customer experience by ensuring that meetings are scheduled at convenient times with minimal hassle. This leads to higher customer satisfaction and better relationships. Maddie’s story is inspiring, and Scheduler.ai is solving many pain points that growing organizations face when trying to respond to leads promptly. I hope you enjoy this episode! Check out the links in the comments section to listen to the podcast in your preferred format. HubSpot obo.

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. 🤖 AI-Generated Content: SEO Revolution or Just Noise? 🔍 Learn how Google's latest guidelines, combined with AI’s strengths and weaknesses, can help you craft content that ranks higher and resonates with your audience. ✨ Dive into our slides for insights and elevate your SEO game! #AISEO #DigitalMarketingCanada #SEOtips #ContentCreation #GoogleSEO #EEAT #AuthenticContent #VancouverBusiness #TechInMarketing #SEOstrategy #CanadianMarketing

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Unlock the Secrets of 10x Your Shopify Sales: The Data-Driven Approach Are you ready to transform your Shopify store into a sales powerhouse? At Xiophider, we've cracked the code to multiplying your sales tenfold, and it all starts with a data-driven approach. 🔍Why Data-Driven? Data is the lifeblood of modern marketing. By leveraging advanced analytics, we can pinpoint exactly what your customers want, optimize your campaigns, and boost your conversion rates. 💡3 Key Strategies to 10x Your Sales: 1. Customer Insights: Understand your audience's behavior with precision. Use data to segment your market, personalize your messages, and engage your customers like never before. 2. Performance Optimization: Track every click, view, and conversion. Continuously refine your strategies to ensure maximum ROI. Our data-driven tactics have helped clients see a 200% increase in efficiency. 3. Predictive Analytics: Stay ahead of the curve by anticipating market trends. Our predictive models help you make proactive decisions, keeping you one step ahead of the competition. 📈 Real Results, Real Fast Our clients have experienced staggering growth using these methods. One of our success stories includes a client who saw a 400% increase in sales within just 6 months! 🌟 Join us Don't let your Shopify store fall behind. Embrace the power of data and watch your sales soar. Schedule a free consultation with Xiophinder today and let’s start your journey to success. Book Your Free Consultation Now! #DigitalMarketing #Ecommerce #Shopify #DataDriven #MarketingStrategy #SalesGrowth #Xiophinder Let's boost your sales together! 🚀

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I’ve been studying social listening and consumer research for over a year now, and I’ve been saying this for a while: social media is turning into its own version of SEO. Platforms like Instagram are no longer just about hashtags. Their algorithm now processes every piece of content, analyzing the keywords in bios, captions, and more to determine who might find it relevant or interesting. As Later puts it: “Instagram’s algorithm processes every piece of content on the app, gathering information it can use to determine what the post is about — and by proxy, who might find it interesting.” This is where social listening shines. It’s not just about posting; it’s about hearing the conversations happening around your brand, your space, and your audience’s needs. The word of social is shifting, and brands, creators, and marketers need to shift with it. https://lnkd.in/eDiYc9fH

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Thrilled to share a recent success from Imperium Marketing Solutions! We helped Raymond Representation overcome critical email authentication issues, ensuring their emails now reach their intended recipients. Our commitment goes beyond premium WordPress website development and SEO digital marketing services; we provide essential technical solutions for business success. Proud to be part of a team that's always ready to tackle any challenge! #TechSolutions #EmailMarketing #ClientSuccess #ImperiumMarketing #DigitalExcellence #BusinessGrowth

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The only serious competition to Klaviyo in 2025 for email/SMS on Shopify is Yotpo. Sendlane? They have a rebuilding job on their hands. Attentive? I hear too much negative sentiment. Omnisend? They're competing on the 'pricing' narrative. Yotpo is the only credible competitor that can challenge Klaviyo beyond the pricing argument. Because let's be honest, businesses that migrate ESPs to save a few hundred $ per month are generally not winning businesses SaaS wants to attract. As an ESP, Klaviyo's innovation and stability last year widened the gap significantly. But Yotpo is a better 'consolidated' platform, and that's a positioning that is still picking up momentum in 2025. Yotpo's reviews, loyalty and SMS are all solid, and their analytics are pretty decent too. They have a legit claim to be a better all-in-one 'retention' platform than Klaviyo, who appears to have struggled to date with their CDP & Reviews rollout. They are also the biggest threat to Klaviyo's integrations & ecosystem moat given the resources and backing they have. I think these 2 titans are going to battle it out in 2025 and the end customers are going to be the winner. It wouldn't surprise me if a native AI tool could also hit the market and cause some disruption based on ease-of-use, intuition AND cost, but that's an unknown right now. What are your predictions for 2025? #shopify #klaviyo #yotpo

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In this video, we’re going to dive into how to increase profit for your Shopify store. With so many guru’s posting screenshots of overall revenue numbers on Shopify… It’s hard not to get caught up in focusing on top-line revenue... Instead of focusing on what really matters.  Profit.  Now, most videos I’ve seen on increasing profit tend to focus on hacks/tricks to get more sales… We’re going to focus on creating long-lasting meaningful improvements in profit. We’re going to start with the basics and slowly get more complex throughout the video… https://lnkd.in/ehmSeZhF - #shopify #derekstroh

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Unlock the power of social media with Kraken Sales Funnels! 🔓 Get $200 off a 6-month subscription and enjoy: ✅ Increased Engagement ✅ Targeted Marketing ✅ Professional Content Creation Don’t wait, transform your online presence today! This offer ends July 31st. https://lnkd.in/gtUGUn9U #KrakenSalesFunnels #SocialMediaSuccess #MarketingTips

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