Michael Fee’s Post

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📢 TikTok's Creative Center just got a powerful upgrade with the introduction of the AI-powered 'Script Generator' tool. As shared by Michael Fee, this feature maps out video concepts based on your prompts- from sample scripts complete with attention-grabbing hooks and engaging scenes to calls to action. It uses data from top-performing #TikTok videos, ensuring your content resonates with the platform's unique style and captivates your audience. However, there's a catch: if everyone starts using this tool extensively, we might end up with generic content that lacks originality. Remember, while #AI tools offer incredible convenience, it's crucial to maintain your brand's authenticity and stand out from the crowd. #data #brand #creative

📢 New TikTok feature that helps pass the moderation process successfully! Recently, I noticed a new option on the creative stage for a web ad campaign: Disclaimer. It means that for many financial products, there is no need to add them visually! Just click on "Add", choose text or a clickable disclaimer, and save! That's it! A disclaimer will be visible on the creative level and on the visual itself. Happy moderation process to all of you! ❤️ #TikTok #paidsocial #moderation #policy #TikTokAds

This #Thumbnail A/B split testing from #Youtube seems like a godsend for all the #contentcreators. This is a prime example of a platform listening to their #audience. https://lnkd.in/d_MH-ph7 #creatoreconomy #tech #thumbnaildesign #testing

There's a lot happening with TikTok rn, lets recap.    🌼TikTok creators can post videos over 1 minute long to earn $$ 🌼Joe Biden is considering supporting the ban on TikTok 🌼UMG is still stirring frustration by removing music from the platform 🌼TikTok needs to comply with the EU's Digital Markets Act updates (e.g. business accounts will get extra access to data)   So what can digital marketers do? Focus on storytelling.    Now that TikTok is pushing long-form videos, catch peoples' attention with stories and feelings. If the app isn't banned, there's a strong chance TikTok will begin to reward long-form content so you'll want to be ahead of the curve and start creating long videos now.    Even Mr Beast is talking about the power of compelling storytelling.    What are some storytelling tips you've found to be successful? #Marketing #DigitalMarketing #DigitalMarketingTips #SocialMediaMarketing #MarketingNews #MarketingStrategy

Struggling to make content that takes flight? TikTok Creative Assistant helps ideas ignite. It scans Top Ads for insights air-tight, So you craft viral videos that delight. Using AI with a master's finesse, Blending hot TikTok trends into scripts that impress. Your creativity longs to be unbound, Creative Assistant helps genius be found.

𝐇𝐨𝐰 𝐭𝐨 𝐬𝐨𝐥𝐯𝐞 𝐡𝐢𝐠𝐡 𝐂𝐏𝐌'𝐬 𝐩𝐫𝐨𝐛𝐥𝐞𝐦𝐬, 𝐰𝐡𝐢𝐜𝐡 𝐜𝐨𝐬𝐭 𝐲𝐨𝐮 𝐛𝐥𝐨𝐨𝐝𝐲 𝐦𝐨𝐧𝐞𝐲? 🔥 Let's check out 𝟒 𝐇𝐎𝐖𝐬 𝐓𝐎 𝐒𝐎𝐋𝐕𝐄 below! #1 Check again and make sure the pixel events are set up correctly and are optimizing the correct events ✔ Instructions for setting up standard pixels: https://lnkd.in/eu6s3fA7 #2 Check target audience to see if the pool is too small? ✔ If it's too small, expand the target, ensuring the audience size is balanced or larger. #3 Is it High CPM but low impression volume (<50k impressions)? ✔ During the machine learning phase, performance indicators (including CPM) will change continuously. In case CPM is high but impression volume is still low (<50k impressions), try to observe and wait for the system to stabilize. P/s: Every new ads accounts will go through Learning Phase, when TikTok system learn your target audience, creatives, pixel data... After you get 50 conversions (purchases, clicks, views... - conversions depend on your campaign's objectives), TikTok will produce more stable performance indicators (including CPM) #4 Have a wide target, high volume of impressions but still high CPM? ✔ Turn off that group and create a new group with a new video with additional Voice over / Subtitle / Dynamic music elements #tiktokads #TiktokBusiness #TiktokPixel

The TLDR of TikTok ad creative testing: Things we test for: 1. Hook + Body + CTA pairings (using a puzzle-piece production style) 2. Caption style, On-screen text 3. Transition style 4. Audience One variable at a time, including the different puzzle-piece videos our Creators do best… that’s our “slow & steady wins the race”. #tiktokads #tiktok #creative #creativetesting

Got your eye on TikTok's dynamic fanbase for your business? You're onto something big! 👀 TikTok is brimming with potential clients and customers for all kinds of niches. Make the most of it with SocialPilot's TikTok Direct Publishing. ❌ No distracting notifications, no cumbersome approval process — just simple and seamless sharing to rule the short video space.   So, why wait? Dive into smoother TikTok-ing with SocialPilot! ✅ Try us now - https://lnkd.in/gvpumSBH #tiktokmarketing #tiktokforbusiness #tiktokdirectpublishing #socialmediamarketing #socialmediascheduling #socialmediatools

The new AI powered TikTok Creative Assistant has entered the chat! 👨💻 Common hurdles I hear from brands who are trying to build a steady stream of TikTok first creative that converts include; identifying trends, writing scripts, brainstorming ideas, pulling custom insights, choosing hashtags, etc. The TikTok Creative Assistant can help with all of these things and tons more! I challenge you to go try the tool out for 5 minutes and let me how you used it creatively to build your next campaign! 🎨 😃 #tiktok #creative